We recognize that even though equity markets typically go up over time, there are inevitable and unpredictable declines that are often financially and emotionally devastating.
Gains are only relevant if you keep them.
So our distinct hedged equity investment approach redefines the risk/return profile of equities for long-term investors.
Equity markets tend to go up over time, and investors need the upside potential of equity markets to reach long-term goals, so we remain always invested.
However, the trouble with buy-and-hold is that volatility or unstable markets make it hard for investors to know when to buy and difficult for them to hold on, often leading them to buy-and-fold.